| On April 24th, 2006, I took the day off
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| | 62. If a strange man named Stephen
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| to celebrate and reflect on the past 2000
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| | starts showing up at your office, it's
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| days of wearing a nametag 24-7.I
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| | probably a good idea to get a new job.
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| challenged myself to come up with a list
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| | 63. Tom Peters was right: dull
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| of 101 Life Lessons Learned. It wasn't
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| | encounters = dull you; cool encounters =
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| easy, but I finally finished the list
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| | cool you.
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| this morning.I was always told, "Don't
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| | 64. Stop worrying about which side of
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| tell 'em what you did, tell 'em what you
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| | you chest to wear a nametag. Nobody
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| learned."Therefore, here are 101 life
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| | cares. They only care if they can read
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| lessons I've learned from wearing a
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| | your name from ten feet away.
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| nametag 24-7 for the past 2000 days.
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| | 65. You'd be surprised how many
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| Enjoy!1. Friendly always wins.
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| | strangers will grab, touch, poke and
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| 2. Be the first one.
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| | molest your chest (and therefore violate
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| 3. Be the only one.
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| | your personal space) if you wear a
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| 4. Be a sleeper.
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| | nametag.
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| 5. Be interesting.
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| | 66. When people ask you, "So, what do
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| 6. Be UNFORGETTABLE.
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| | you do?" make your answer memorable,
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| 7. Be the world's expert on yourself.
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| | valuable and unique. If their response
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| 8. Be somebody who reminds everybody of
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| | isn't "Hmm, that's interesting..." or
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| nobody else in the world.
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| | "Cool!" you need to rework your answer.
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| 9. It's really hard to beat up a
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| | Remember, even the most boring jobs can
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| stranger if you know his name.
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| | be explained in an UNFORGETTABLE way.
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| 10. Nametags are NOT about you. They're
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| | 67. Authenticity, not charisma.
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| about everyone in the world except you.
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| | 68. Fans, not customers.
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| Don't boycott them. Wear your nametag
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| | 69. Never underestimate the power of
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| for other people. Always.
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| | approachability.
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| 11. Jack Canfield was right: if
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| | 70. People buy people first.
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| everybody says you're out of your mind,
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| | 71. Find a way to make people stop,
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| you just might be onto something.
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| | think and say, "Wow!"
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| 12. Everybody is somebody's somebody.
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| | 72. Create encounters that otherwise
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| 13. Never wear a nametag into a strip
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| | would not have existed.
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| club.
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| | 73. The best way to make someone feel
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| 14. Never wash your shirt with a nametag
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| | comfortable is through self-disclosure.
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| still stuck on it.
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| | 74. Never apologize for your art.
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| 15. Never use your older brother's fake
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| | 75. Respect people's no's.
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| ID to get into a bar and then forget to
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| | 76. The best swimmers are always in the
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| take off your nametag at the door.
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| | pool.
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| 16. If the Washington Post calls you
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| | 77. Find a way to keep yourself visually
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| "The World's Foremost Authority On
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| | accountable. Wear a piece of jewelry
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| Nametags," you may as well take it.
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| | that symbolizes a personal value; tattoo
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| 17. Don't be different, be unique.
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| | a credo on your wrist, whatever.
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| 18. You are what you charge.
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| | Anything to keep you consistent. For me,
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| 19. Market yourself daily.
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| | it's really hard to be a jerk to someone
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| 20. Nametags will not get you dates. If
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| | else when I'm wearing a nametag, which I
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| you're a jerk, not even a nametag will
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| | do 24-7. Which means I can't be a jerk.
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| make you approachable.
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| | (Good!) What about you?
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| 21. Find a way to give yourself away.
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| | 78. Mother Theresa was right: people
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| 22. If you want 10,000 free nametags,
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| | don't remember what you said; they only
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| you can always drop the name of the
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| | remember how you made them feel.
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| company that manufactures them on CNN.
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| | 79. Break the silence. Every day.
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| 23. The greatest compliment someone
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| | 80. If you don't smile, they won't
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| could ever give you is: "Thanks for being
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| | believe you.
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| yourself."
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| | 81. If you build it, they (might) come.
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| 24. Do not despise the day of small
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| |
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| beginnings.
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| | 82. What's in a name? Everything. Your
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| 25. Find a daily ritual.
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| | character. Your life. Your brand. Your
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| 26. Get a job that people couldn't pay
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| | values.
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| you NOT to do.
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| | 83. If you walk into a hotel on New
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| 27. Nerds, dorks and geeks rule this
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| | Year's Day wearing a nametag on the
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| world.
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| | tuxedo you slept in, people are probably
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| 28. Give people permission to talk to
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| | going to say something.
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| you.
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| | 84. If a two year old girl walks up to
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| 29. It's not easy to be yourself.
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| | you in the middle of Starbucks, smiles
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| 30. Figure out exactly who you are and
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| | and points at your nametag, it's best to
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| then go be that person every day.
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| | peel it off and stick it to her hand.
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| 31. Find a way to paint yourself in a
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| | Trust me on this one.85. Boredom is the
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| good corner.
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| | enemy.
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| 32. Everyone has at least one big idea.
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| | 86. In the history of the world, nobody
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| 33. Own a word.
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| | has ever yelled at another person for
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| 34. Be that guy.
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| | "Communicating too much."
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| 35. Confidence is king.
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| | 87. Don't try to impress. Inspire
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| 36. If you really want to show (not
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| | first. Then people WILL be impressed.
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| tell) people that you're committed to an
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| | 88. Steve Pressfield was right: when
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| idea, you can always tattoo that idea on
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| | people see you begin to live your
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| your chest. They'll never doubt you
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| | authentic lives, it drives them crazy
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| again.
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| | because they're not living their own.
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| 37. The world cannot resist a man on a
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| | 89. If you wear a nametag around Mexico,
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| mission.
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| | locals will more than likely smile at you
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| 38. Intentional Discomfort is the
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| | and simply say, "Mr. Escott!"
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| greatest teacher of all.
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| | 90. If you wear a nametag around
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| 39. Everybody should write a book.
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| | Switzerland, locals will more than likely
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| 40. Life is not about finding yourself,
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| | smile and you and simply say, "Bonjour
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| it's about creating yourself.
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| | Scott!"
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| 41. Validate your existence on a daily
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| | 91. And if you wear a nametag around New
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| basis.
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| | York City, locals will more than likely
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| 42. Do something cool on a daily basis.
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| | not smile and simply say, "Get the hell
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| 43. There's nothing more approachable
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| | out of my way, Scott."
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| than authenticity.
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| | 92. Some people are just not friendly.
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| 44. Consistency is far better than rare
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| | 93. If you get an email out of the blue
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| moments of greatness.
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| | from someone who just saw you speak and
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| 45. Don't be selfish with your
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| | he said, "Your speech changed my life,"
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| knowledge.
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| | you're probably doing a good job.
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| 46. Just because the Today Show sends a
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| | 94. If you get an email out of the blue
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| camera crew to St. Louis to follow you
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| | from someone who said, "You're nuttier
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| around all day doesn't mean they will
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| | than a bag of trail mix," you're
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| actually air your segment. Jerks.
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| | definitely doing a good job.
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| 47. You don't know intimidation until
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| | 95. Coming up with a list of 101 Life
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| you've given a speech to 300 people who
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| | Lessons Learned from Wearing a Nametag
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| are twice your age, have three times your
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| | 24-7 for the Past 2000 Days is pretty
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| experience and know four times as much as
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| | hard.
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| you do.
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| | 96. Which is why I'm running short on
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| 48. You are an empty sheet of paper in
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| | ideas.
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| the minds of people you encounter.
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| | 97. (Well, almost.)
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| 49. You have less than three seconds to
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| | 98. I saved the three most important
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| create a first impression.
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| | ones for the end...99. If a 7 year old
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| 50. Hate mail is a gift, even if it's
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| | kid says he wants to be an author - then
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| true.
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| | 15 years later actually becomes an author
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| 51. Indiana Jones was right: it's not
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| | - he's probably doing the right thing
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| the years, it's the mileage.
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| | with his life.100. If a 19 year old kid
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| 52. If you don't have a blog, you're a
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| | wins an award for "The Speaker You Could
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| putz.
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| | Listen to For Hours," then actually
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| 53. If you don't carry your business
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| | becomes a professional speaker 4 years
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| cards with you wherever you go, you're a
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| | later, he's definitely doing the right
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| putz.
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| | thing with his life.101. And if all of
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| 54. Make daily appointments with
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| | that stuff happened to him simply because
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| yourself.
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| | he decided to wear a nametag 24-7 to make
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| 55. Everyone has a story. And everyone
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| | people friendlier, there must be a
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| wants to tell that story. So ask them.
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| | God.LET ME ASK YA THIS...
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| 56. Smiling will never get you in
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| | What was the single biggest learning
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| trouble.
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| | experience of your life?LET ME SUGGEST
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| 57. If someone is wearing a nametag, use
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| | THIS...
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| their name. It makes them feel great.
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| | Compile a list of 101 Life Lessons
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| 58. It's impossible to be too friendly.
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| | Learned from that experience and email it
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| 59. It's not cool to be an asshole.
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| | to me!© 2006 All Rights Reserved.Scott
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| 60. It's impossible to be too friendly.
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| | Ginsberg is a professional speaker and
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| 61. If a strange man named Stephen
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| | the author of HELLO my name is Scott, The
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| starts calling you every single day for
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| | Power of Approachability and How To Be
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| three weeks, it's probably a good idea to
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| | That Guy. He helps people MAXIMIZE their
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| remove your home phone number from your
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| | personal and professional approachability
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| website.
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| | - one conversation at a time.
|
