| All Father's Day Gifts Are Not Created Equal | | | | and then work backwards towards a gift that best |
| For most of us, shopping for the perfect Father's | | | | fitshim. There really is no such thing as a bad gift. I |
| Day Gift can be a difficult, if not impossibletask. | | | | believe all gifts are good at heart; but thereis a |
| Father's Day initiates the annual conundrum of what | | | | severe epidemic of giving Dad the wrong gift. And |
| to buy the man who already has everythinghe needs. | | | | giving the wrong gift is exactly how a giftgoes bad! |
| As a gift professional, I can assure you the last thing | | | | A good gift is something that Dad sincerely |
| Dad wants or needs is another tie tohang in the | | | | appreciates. The perfect gift will stand out in hismind |
| closet; and while the matching "World's Greatest Dad" | | | | for years! |
| t-shirt and coffee mug wasa thoughtful gift, it | | | | Finding the perfect Father's Day Gift might require |
| doesn't stick out in his mind for the right reasons. | | | | you to talk to people around your Dad. Inquireabout |
| Finding the perfect | | | | any new hobbies or interests he has been pursuing |
| Father's Day gift requires a little bit of effort and | | | | and be sure to ask about things he's thoughtabout, |
| maybe a little bit of homework, but thesmile on Dad's | | | | but hasn't yet pursued. Whatever you decide to get |
| face when he opens the perfect gift is truly priceless. | | | | Dad this year just follow our simple rulesand your gift |
| Looking for the Perfect Gift for Dad? Think | | | | will be a guaranteed success: |
| Backwards. | | | | The Best Father's Day Gifts are Properly Wrapped |
| The perfect gift requires "reverse engineering." In the | | | | Whether it is a power tool or a piece of fine jewelry, |
| gift business this means starting with therecipients' | | | | the perfect gift must be properly gift-wrapped. |
| tastes, preferences and hobbies and working | | | | In fact, I've seen a "good gift" transformed into a |
| backwards towards the perfect gift. Insteadof | | | | "perfect gift" with the proper presentation. (Thebag |
| finding the perfect gift and then trying to match it to | | | | you get from the cashier does not count as |
| the recipient, we start with the recipientand work in | | | | gift-wrapping!) Personalized gift baskets for Father's |
| reverse. Understanding this simple principal will | | | | Day are often a great choice because they are |
| instantaneously make you a better giftbuyer for any | | | | based on the recipient's preferences, and are |
| occasion. | | | | impeccablypackaged. |
| When a regular client calls in frantically and says, "I | | | | When it Comes to Gift Giving, Stick to Quality over |
| need a gift for my Dad," my first questionis always, | | | | Quantity |
| "What can you tell me about him?" What kind of | | | | The perfect gift doesn't have to be expensive, but it |
| food does your father like? Is he big on | | | | must fall within his realm of interests and itshould be |
| Barbequing? Does he love chocolate? Does he drink | | | | of good quality. Successful gift givers always stick to |
| coffee? Does he love Italian food? Does he playgolf | | | | the principal of "less is more." |
| or fish? Is he a 'Snack-a-holic?' All these defining | | | | Get him what he would want even it means giving |
| characteristics of Dad are paramount whenselecting | | | | him less of it! For example, a chocolate lover |
| the perfect gift. The more questions you can answer | | | | mightpolitely accept a large box of chocolates from a |
| the better off you'll be in making yourselection. When | | | | grocery store, but one perfectly crafted with |
| you get a gift that matches his preferences, your | | | | gourmetchocolate would have a greater effect at a |
| chances of him burying your gift inthe closet are | | | | potentially equal cost. |
| significantly reduced. | | | | It's The Thought That Counts |
| A Good Father's Day Gift versus the Perfect Father's | | | | When you take the extra time to "reverse engineer" |
| Day Gift | | | | the perfect gift, it clearly demonstrates to Dadthat |
| The difference between a "good gift" and the | | | | you put time, effort and energy into your selection. |
| "perfect gift" is determined by how accurately you | | | | It shows him that you really thoughtabout him, which |
| canpinpoint Dad's tastes, preferences and hobbies | | | | is ultimately the true essence of gift giving. |